Probably the biggest mistake that men make in understanding women is underestimating just how important sex is to women. It is easy to see, however, how men would fail to recognize sex as being a major motivation to women. It has always been socially acceptable for men to desire sex, and even to be open to others about their desires. A woman who lusted for sex as considered a whore or slut. Women were even afraid to admit to themselves that they had desires because of feelings of guilt that society heaped upon them.

Thus, the female sexual desire is not something that has been talked about openly, and for this reason men have been lulled into thinking that since it is not talked about much, it must not be a very strong motive in women.

The fact of the matter is that female sexual desire does exist. And, it exists in women every bit as strongly as it exists in men. We will go so far as to say that the real, unspoken motive behind the women's movement was sexual freedom. Not freedom to have sex necessarily, but that it is okay for women to admit that they enjoy it, and want it, and have it with more than one man if they want. The women's movement was saying, "Hey, we enjoy sex just as much as men do, and that shouldn't be a sin. We are tired of the double standard."

And that is what has happened. Women now realize that it's okay to enjoy sex and they are out looking for it. Sex is something that women can enjoy too - not just a dutiful obligation to a male dominated society.